What makes one tweet more interesting than another? Surprisingly, it’s not necessarily the topic. Here’s what Tammy Erickson of the Harvard Business Review has to say about how we should tweet:

1. Don’t report banal details. Unless you’re observing a true breaking news event (and note: this does not include what you or your child ate for lunch), skip it.
2. Do interpret your experiences. How do they make you feel? What do they mean to you?
3. Do share the oddities you observe. Look for things that seem unusual, out-of-place, surprising.
4. Do share things you love – quotes, phrases, descriptions of events that brought joy to your day.

Here’s the full article: Are You Fun to Follow on Twitter?